Astia London – Helen Brown & Malcolm Hill of Catwalk Genius, the crowd-funding platform for fashion designers
Catwalk Genius is an online marketplace and micro finance site for fashion designers. Aspiring designers sell samples of their work on the site. Customers can invest in designers they like in increments of £10, plus a £1-a-share processing fee. When a designer amasses £50,000, the company will use the money to help the designer develop and sell a new line. It is similar to what SellABand is for musicians.
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[...] brush of cashmere against the skin. A great video of Catwalkgenius was made by IntrudersTV at the Astia [...]